Client: MHC Traffic
Steve Hanson from MHC Traffic, contacted me as they were wanting a local designer to help them with their branding and specifically their literature. They were now in a position to take the branding across the whole business and wanted to offer their clients something substantial in terms of literature and be confident in handing out information that elevated their brand positioning in events and courses they were running.
From the initial meeting, it was clear that a folder and inserts would serve MHC Traffic’s customers better than a brochure, as they could print a generic folder and have each product and service on a separate insert. This would allow the literature to be tailored to the client’s specific needs and also enable additional services being added to their portfolio.
From a cost-effective point of view, if there were any amends required this was simply 1 leaflet to change and re-print as opposed to a brochure. The client packs looked absolutely brilliant, very professional and elevated their business.
The folders and inserts have gone down so well they are being rolled and reprinted for their Head Quarters office which is great news. Pop-up banners have also been designed and produced enabling Steve to have a professional-looking stand at future events.
“Sarah has provided expert advice and support designing our new promotional literature and more, she was quickly able to understand our business and how to tailor the content to make the most out of it. I would highly recommend you get in touch to discuss any of your designs needs.”