What is Graphic Design?
Graphic Design is the skill of communicating the right message to a specific targeted audience by using colour, imagery and typography.
Graphic Designers are professional, creative problem solvers – visual thinkers and communicators. In order to produce original, creative and innovative solutions for your business – designers should have a thorough and in-depth understanding of visual language, semantics, the psychology of colour, have a high level of expertise and skill using digital software – and being a typographic nerd helps too!
Design for Print
In today’s commercial world, print still has a place in connecting with your customers but it is more important than ever the creative solutions are practical, cost-effective and are a strategic part of your marketing.
Therefore your print collateral needs to visually connect with your social media platforms and website, as the importance of your branding is crucial to make a lasting, memorable impression and connect with your audience. It’s got to look professional and part of your brand for it to be effective.
I work closely with you to understand your marketing needs and offer design solutions for brochures, flyers, leaflets, pop-up banners, exhibition stands and branded merchandise. Print is not dead – it just needs to work harder for your business and has to have a purpose for it to be effective.
Please get in touch to find out more about my design and print packages
Design for Social Media
Having the time to invest in social media is important – all businesses need social engagement and an online presence. Knowing how and when to use your social media platforms and email campaigns to engage your customers, is vital in building your relationships and growing your business.
All your social media business pages need to be branded and look amazing, be setup correctly and optimised to ensure they work hard for your business and send the right messages out to your potential customers.
Your email newsletters and campaigns need to engage, look well-designed, professional and the branding needs to be on-point.
Your website needs to be regularly updated, news and blog posts, special media posts to get your in-bound marketing off to a great start.
I offer a social media and online web packages – where we set up your social pages, produce great branded graphics for your headers – produce a MailChimp branded template ready for you to send out your first newsletter – everything to get you started and to ensure your brand gets noticed, looks professional and connects with the right audiences
Why struggle to do it all yourself? Get in touch and let’s have a chat how I can help you and our business…
Other Graphic Design stuff…
Signage on your vehicle is free advertising and so the most important thing is to make sure it is easy to read and can be read quickly. Shop signage – outside and inside is important to get the visuals and colours right as it sets the tone and customer experience. For both services I visualise the designs – so you can really see what the design will look like before it’s done. I can also organise production/installation – to make it easy for you.
Your business website showcases your business services and products, it connects with your audience and has got to stand out, be easy to use, work on all platforms and have a personality. It is an opportunity to engage, sell and inform your potential customers – so it has got to be effective and work for you – not against you. For many years I have worked with an extended team of professionals; web developers, copywriters and photographers, to offer solutions for your business, keeping everything inhouse works for my customers to ensure full support and continuity of brand and style.
Business Cards, Brochures, Leaflets, Flyers and Postcards
Organising Artwork; Quote, Print Production and Delivery
Promotional Merchandise; Pads, Pens, Mugs, Bags etc
Pop-up Banners and
Social Media Business
Page Set Up
Web Design and Build
Email Marketing Templates